Tumblr Goes Black To Raise Awareness And Money For BP Oil Leak Recovery

If you’re a Tumblr user — and I know some of you are — you might’ve noticed that the website went black over the weekend. Not black as in “went down”, but changed its color scheme. Personally, I thought it was an aesthetic choice (that blue was getting a little old, no?), but it’s actually part of a campaign to raise awareness about the BP oil leak and raise money for recovery efforts.

If you have a Tumblr account, click over to your dashboard, and right below the “tracked tags” field you’ll see a “donate” button. Just like the widget says, for every $5 you send to Save Our Gulf through that widget, Tumblr will also send $5. And as a professional fundraiser, lemme tell you: a 1-to-1 match is nothing to sneer at.

If you don’t have a Tumblr account…well it’s free, and it’ll put you in touch with 95% of all bears and teenage girls in America. Surely that’ll pay off down the line.

5 Comments so far

  1. buffnatureboy on June 8th, 2010 @ 1:10 pm

    I live down here.

    We own a home in lafitte, Louiiana also. The oil is awash on the shores.

    I am devastated as much as nyone here.

    But money from 3rd party collectores is bullshit.

    BP should pay and BP will pay.

    Every dollar donated will go to whom and to where?

    Try to answer that question.

    Who gets the money?

    Keep your money.

    BP is going to pay for it all.

    Every penny and every dollar donated, if that money gets to an official in one of the hundereds of palces affected, will only save BP another dollar in the end.

    Maybe the money will pay for some fucking ass wipe laborers to show up when Obammy makes another grand stand on the shores of Louisiana.

    So what state will get the money that TUMBLR collects?

    What does TUMBLR get out of it?

    Keep your hard earned money people.

    You deserve it.

    Stop buying fuel at BP stations.

    Let BP pay the costs.

    Volunteering down here is so uncoordinated it is mind numbing.

    It will not save a bird or a turtle or a fissh or an oyster.

    That harm is done.

    I mean done.

    Paid recruits by BP are what is needed.

    Do not donate.

    I lived here through katrina.

    So many millions were collected and that money did not help people.

    Only politicians.

    This is an expene to be worn by BP only.

    NOT YOU!

    The thought is nice.

    But it is not logical.

  2. Terri (unregistered) on June 8th, 2010 @ 2:35 pm

    Good for you buffnatureboy! I posted something to this effect this morning. I live in St Petersburg and expect we’ll see a disastrous effect soon enough. BP and the Feds have GUARANTEED 100% payment for the clean up. I urged people that had discretionary income to donate to Bird Rescue groups, such as the Suncoast Seabird Sanctuary, as well as local Red Cross chapters. With the additional visitors along the gulf for “cleanup” and other efforts the Red Cross may well be needed in a big way if hurricane season is anything to speak of. No matter what I encourage anyone to make certain they donate to a bona fide 501(c)(3) and one with a sound mission statement and awesome track record.

  3. richard (rico) on June 9th, 2010 @ 10:48 am

    @buffnatureboy: If you’d read the post, you’d notice that the money isn’t going to Tumblr, it’s going to Save Our Gulf. The money raised will be used to help clean up the wetlands. Yes BP may be paying for that in the long run, but who knows what their cleanup schedule will be? It’s important that the restoration work begin now, not three months from now when the oil leak is finally (hopefully) capped.

    If you want to sit down there and wait for BP to come do the work, that’s great. Frankly, I have a more jaundiced view of the situation.

  4. Laurie (unregistered) on June 26th, 2010 @ 5:51 pm

    I’d like a list of Real organizations for the gulf and the fishermen.


  5. richard (rico) on June 28th, 2010 @ 11:25 am

    Laurie: Have a look at the Save Our Gulf website and you’ll see where the money from Tumblr is going. If you want to make a donation of your own, I think food banks and the United Way are always a safe bet.

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